BEFORE AND AFTER

A viral illustartion series made by cute animals, objects and some food to represent humans’ daily life.’Before and After’ is the most relatable illustrated series of Naolito.

He designed more than 30 different drawings that finally got as a funny collection of illustrations, that went viral in a very short period of time: Some drawings like ‘Before-After Bathroom’, ‘Before-After Coffee’, ‘Before-After Makeup’, and ‘Before-After First Gym Day’, became popular very fast, so we decided to create the official merchandising collection.

These illustrations were shared by thousands of followers on  Facebook, Instagram, etc., and also they were posted in some international blogs like Bored Panda, My modern Met, etc.

Nesquik (Nestlé) commissioned Naolito to adapt ‘Before and After series’ to produce a mug collection for a promotional campaign for its brand.