“Villains, like people, are sometimes bad for the sake of being sad, while others just had a really hard time in the past or were in the wrong place at the wrong time.
I believe that a person helping others that are going through bad times definitely can make a difference to make the world a better place. Villains Need Love is my way to shape this idea”.
This is what Nacho wrote at the beginning of ‘Villains’ book.
‘Villains need love’ was born as a Kickstarter project campaign for the production of an art book, to join all the pop-culture illustrations that Nacho created.
The campaign’s main goal was totally funded just four days after its announcement.
This Collection revolutionized social media and became massively viral from the first artist’s posts.
Also, ‘Villains need love’ were published on hundreds of creative blogs and entertainment sites such as ‘BoredPanda’, ‘Freepik’, ‘Design Taxi’, ‘Yosfot’, ‘Sleepless Days’, ‘Claudia’, ‘Burn Book’, etc.